Marketing Money Podcast is on the road again with the American Bankers Association Wealth Management and Trust Conference in New Orleans. Listen in as John and Josh discuss what’s trending with the experts in these arenas.
Episode 192 | More Than a Disclaimer: Why Compliance Isn’t Marketing
Does a giant logo really build trust? Josh and John tackle outdated compliance mandates, the CFPB’s role in consumer perception, and how loyalty programs (done right) can teach banks to deliver value beyond the fine print.
Episode 191 | Humans Still Required: AI’s Role in Modern Marketing
In this episode of the Marketing Money Podcast, Josh and John explore how artificial intelligence (AI) is impacting marketing, banking, and everyday life. The hosts debate AI’s role in media planning and content creation, emphasizing the importance of human oversight, especially when AI-generated content enters regulated industries like banking. They highlight risks such as blind […]