Episode 150 | 2022 ABA Bank Marketing Conference Preview – Part 2
This is part 2 of the Marketing Money Podcast’s breakdown of the 2022 ABA Bank Marketing Conference. Pack your bags, board your flights, and listen in to what’s in store in Denver.
Episode 192 | More Than a Disclaimer: Why Compliance Isn’t Marketing
Does a giant logo really build trust? Josh and John tackle outdated compliance mandates, the CFPB’s role in consumer perception, and how loyalty programs (done right) can teach banks to deliver value beyond the fine print.
Episode 191 | Humans Still Required: AI’s Role in Modern Marketing
In this episode of the Marketing Money Podcast, Josh and John explore how artificial intelligence (AI) is impacting marketing, banking, and everyday life. The hosts debate AI’s role in media planning and content creation, emphasizing the importance of human oversight, especially when AI-generated content enters regulated industries like banking. They highlight risks such as blind […]