December 16, 2021

Episode 137 | Is Digital Banking Already Overdone?

Do digital banking’s projections outrun reality? The customer journey belongs to the customer, after all, and inconvenience is in the eye of the account holder. Many prefer cash in hand, direct relationships eye to eye. They like to do things the way they’ve always done, and that audience crosses every demographic line. Hear what the Marketing Money Podcast has to say about what’s been learned.