Billboards. Those amazing signs you drive by every day. How do they work in your marketing campaign. From digital to static — strategy to concept, John and Josh discuss how outdoor advertising fits into your bank marketing mix.
Episode 95 | The Biz with Business Cards
In this episode of the Marketing Money Podcast, John and Josh break down what makes a business card stand out in a sea of sameness. Hear Josh expound on the different styles and printing techniques available while stressing the importance of showing value, while John dives into the necessities of a card and how analog […]
Episode 94 | The Three-Tiered Approach to McMessaging
In this episode, our dynamic duo delves into the depths of building your messaging using a three-tiered approach. Josh, aka Sir-Markets-A-Lot, discusses which media format matches each messaging type. John shares how to break down your budget to allow flexibility in messaging opportunities while navigating the slippery slopes of the yearly budget season. Don’t miss […]
