Back to Basics: A+ Bank Marketing Fundamentals

Sometimes we get distracted by the new and shiny. Figuring out the next fintech breakthrough or deploying the latest marketing tactics seem exciting, but in this chase for the latest and greatest, we often overlook the basic fundamentals. In this podcast, the marketing money team reviews five basic fundamentals to help you execute your marketing plans successfully. So turn off that shiny device and get back to the grind.