Marketing Money Podcast is back with Jim Marion, Scott Welch and Cecelia Calaby. Listen in as we dig deeper into the world of Wealth Management.
Episode 186 | Digital Dead Ends: Why Your Location-Based Ads Might Be Wasting Budget
Josh and John dig into the rise (and fall) of geofencing as a “go-to” tactic—and break down why behavioral retargeting, SEO, and omni-channel strategy are better bets for most banks today.
Episode 185 | Rebuild Required: How Your Website Could Be Costing You
Your bank’s website might look fine, but is it actually helping you grow? In this episode, Josh and John break down how outdated design, vendor lock-in, and copy-paste templates could be costing you more than you realize. From missed SEO to poor UX, they make the case for rebuilding smarter and owning your digital space.