Email Marketing

Email. Should you keep it in the CAN or bust it out like a piece of sweet tasting SPAM?  Today, email is one of the most challenging marketing tactics.  With spam blockers, cluttered inboxes, mandatory opt-out or opt-in offerings and the like, setting the right strategy and executing it is more important than ever. In the podcast, the Marketing Money guys discuss how to run a successful email marketing program for your financial intuition.